One way to do this involves Google Alert, Twitter (of course) and a handy service called Twitterfeed. With Google Alert you can create an automated search, for instance for the words "peace meditation action". Google Alert will do a search and send an email or create an RSS feed when it finds new results according to your search. The RSS feed we will use with Twitterfeed, but first make a new Twitter account that will post the updates. The advantage to do this with a new Twitter account is that everyone interested in the result of the Google Alert search can "Follow" this account.
So, let say for this example we create a Twitter account with the name "peace_action". After we have created this account, we go to Twitterfeed. You need to create an account at Twitterfeed, if you haven't got one yet.
In Twitterfeed create a new twitterfeed, linking the RSS feed from Google Alert that we have created to the new Twitter account.
Now "Follow" the newly created Twitter account, and you will get updates from Twitter user "peace_action" about content that is published on the web on this subject.
If you have a Twitter account, you can follow the "@shambhala_med" account. This account I have created using the setup as described here, with Google Alert searching for the words "shambhala" and "meditation".
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